Social Marketing Campaign: Addressing a Wicked Problem M34413 Assessment Task Your task is to apply social marketing principles to address a wicked problem of your choice, which requires an intervention to achieve positive outcomes. You are asked to develop a 5-minute narration explaining your choices, highlighting, and justifying your social marketing campaign/intervention. Your report should include: Campaign Aims and Objectives: A summary of the problem […]
SoulKitchen: Sustainable Dining & HR Strategy for Growth Soulkitchen SoulKitchen is a restaurant chain founded in 2010 in London, rapidly expanding to Europe and North America, with a total of 20 restaurants opened by 2024. The vision of the organisation is to offer excellent and enjoyable menus while prioritising sustainability and endorsing the values of environmental responsibility and community engagement. Indeed, SoulKitchen is committed to […]
MB959 Brand Strategy & Plan (For Aisha | Typhoo Tea) This individual assignment – to provide a Brand Strategy & Plan for a brand to compete effectively in its respective market is worth 100% of the final grade. This assignment allows you, as the Brand Manager, to assess, evaluate and recommend a Brand Strategy and provide a subsequent Brand Plan for a brand of your […]
